Sep 24, 2020

Press Release: COVID-19 Calls for Creativity


Berlin/Dublin, 24th September 2020 – In order to support music makers during the crisis, HARMAN International and the Berlin live music portal gigmit are cooperating in looking for pandemic-conform performance opportunities. In the joint competition “WIN a PA to go”, the companies are giving away an ultra-portable, battery-powered PA system. The best idea will receive an additional €1,000 production budget to implement the concert.

The application period has been extended until 9 November 2020, 23:59.

COVID-19 Calls for Creativity

The live music industry has suffered a deep shock from the COVID pandemic. Event organisers are facing a crisis from which many may not be able to recover. Globally, almost no concerts are taking place any more – at least not in the familiar setting.

Steffen Rudnik, gigmit Head of Content

“We love live music. It hurts that it is now unavailable in the usual way. Festivals are cancelled, clubs closed. We have to be creative to experience music even during a pandemic,” says Steffen Rudnik, Head of Content at gigmit. He coordinates the joint campaign with HARMAN. Rudnik adds: “The crucial question from the artists’ point of view is: Where can I perform now without putting people at risk? The established options are still relatively rare.

Play It Safe – Competition

A competition for exactly this question is intended to activate the community and raise awareness of the issue. Until 9th November 2020, artists can take part in the “WIN a PA to go” competition via gigmit. All you need to do is create a gigmit Artist Profile free of charge and answer the question “where to perform?”. The prize is an ultra-portable, battery-powered PA system EON ONE Compact PA system from JBL, including a Soundcraft Signature 12MTK mixer and two AKG microphones, as well as a production budget of €1,000 for the realisation of a “Play It Safe” Christmas gig on 5 December 2020 at your submitted entry performing location.

Michelle Downey, HARMAN Marketing Director

“We need to support music creators to the best of our ability,” says Michelle Downey, HARMAN’s marketing director. She continues: “Performing in the great outdoors is a natural choice with the JBL EON ONE Compact. We are searching for exciting concepts in places where normally no sound systems are installed. We are looking very forward to many creative concepts to play it safe!”


Find here further information on the competition as well as the conditions of participation.

Images and the press release as a DOCX can be found here.

About gigmit

gigmit is the data-driven matchmaking platform representing easy booking for both live acts and promoters. It changes the way concerts are organized, gives the live industry a digital tech update and opens the booking business, which was previously reserved for only a few, to everyone. Since the founding of gigmit in 2012, over 120,000 artists have used the platform to apply for gigs of all genres. More than 8,500 promoters have registered with gigmit. So far, more than 30,000 gigs have been advertised on gigmit – with a total order volume of more than eight million €. gigmit is a pathfinder in the intransparent booking business. A single independent and data-driven profile is the key to a global network of active artists and promoters bigger than every individual’s reach. As the initiator of the “Innovation Network of European Showcases” (INES), which is also EU-funded, gigmit brings talent to the stages of 20 showcase festivals in 19 countries. | |

About HARMAN Professional Solutions

HARMAN Professional Solutions engineers and manufactures audio, video, lighting and control (AVLC) products for entertainment and enterprise markets, including live performance, audio production, large venue, cinema, retail, corporate,education, government, hospitality, broadcast and more. With leading brands including JBL Professional®, AKG®, Martin®,AMX®, Soundcraft®, Studer®, BSS Audio®, Crown®, dbx Professional®, DigiTech® and Lexicon Pro®, HARMAN Professional delivers powerful, innovative and reliable solutions that are designed for world-class performance. HARMAN ProfessionalSolutions is a Strategic Business Unit of HARMAN International, a wholly-owned subsidiary of Samsung Electronics Co., Ltd. For more information, visit