Choose from 11 conference panel videos and get valuable tips and insights on the music business:
Technology & Innovation x Business & Management
New technologies such as intelligent products and AI-based solutions are becoming more and more efficient and powerful in processing and enhancing complex strategic questions, business behaviour and network development. But what does this mean for an industry built on human relations and for the different jobs in the music industry? How are these new technologies influencing the way music professionals such as artist managers work and collaborate and how is this going to impact the evolution of the music business in the future? Watch this conference panel video to find out more.
Friday, Nov 15, 2019, Sonic Visions
Keynote by Andreas Schoenrock
During this keynote, Andreas Schoenrock will talk about music perception and prediction. The renowned musicologist will outline how disruptive technologies like AI create new revenue opportunities for artists, revolutionising the sync business and redefining the relationship between brands and artists.
Friday, Nov 15, 2019, Sonic Visions
Someone presents Orbit
Multidisciplinary artist Someone will showcase her works of art during a live performance, including live music and the presentation of her latest release, ORBIT.
Friday, Nov 15, 2019, Sonic Visions
Technology & Innovation x Creativity & Music
New technologies such as intelligent products and AI-based solutions are becoming more and more efficient and powerful in processing and enhancing complex strategic questions, business behaviour and network development. But what does this mean for an industry built on human relations and for the different jobs in the music industry? How are these new technologies influencing the way music professionals such as artist managers work and collaborate and how is this going to impact the evolution of the music business in the future?
Friday, Nov 15, 2019, Sonic Visions
Building a Sustainable Music Industry
In recent years, the digital shift and the multiple tech-driven revolutions have thoroughly changed the way the music business works and how artists reach their audience. However, the major challenges like identifying sustainable revenue streams, building a fairer remuneration for artists and securing funding models for artist development remain central for everyone involved in the music business. During the panel, we will discuss strategies for growing and developing the music sector, funding career development in a sustainable way and securing revenue streams for artists.
Friday, Nov 15, 2019, Sonic Visions
EU Tool Box for Artists & Managers
Presented by the European Commission
Several European networks and initiatives co-funded by the EU have been created in the last years in order to support, promote and train emerging musicians and artists. During the presentation, we will explore the different networks, their mission and show when and how artists and their team can take advantage of the opportunities offered by these initiatives.
Friday, Nov 15, 2019, Sonic Visions
In Conversation with Pedro Winter
Pedro Winter and his artists have brought France to the four corners of the globe. For 25 years, Pedro has been an activist for French electronic music, the New York Times calling him “French Touch ambassador” (2012). In 2018 he turned towards Art Direction and event design by setting up a new Pedro’s Boutique structure.
Friday, Nov 15, 2019, Sonic Visions
21st Century Publishing
Next to live performance, there are streaming platforms, radio stations, film scores, series or even commercials which are potential outlets to get your music heard by new audiences. Each time your music is played, it generates royalties. To keep track of them is a tremendous task, to make opportunities grow and develop your repertoire in a commercial way yet another. But that’s where the publisher comes in. How can he or she help your music and career in an all-digital world? What does it take for a songwriter to be signed to a publisher? And how does the pitching process for use in film, TV, and commercials work ?
Saturday, Nov 16, 2019, Sonic Visions
The Streaming Business: Behind the Playlists
Streaming is now the single biggest revenue stream for the recorded music business worldwide and has enabled the record industry to return to growth. For artists releasing their music in 2019, playlist inclusion and a coherent strategy targeting streaming platforms are key elements to their success. But between user-curated playlists, branded-only playlists and Spotify official playlists it’s difficult for artists and their team to identify the gatekeepers and to know how to connect with them. During the panel we will discuss how the streaming business works, how to use these new opportunities to develop emerging artists’ careers and explore the behind-the-scenes of playlists.
Saturday, Nov 16, 2019, Sonic Visions
21st Century Promotion
According to Hypebot.com, a thousand songs are uploaded to streaming platforms every hour. That’s 24,000 songs every day, 1 million tracks every six weeks and almost 9 million every year. While this is great news for music lovers, this can cause musicians and artists quite a headache when they think of how to reach their fans. That’s where the right PR enters the game, especially for unsigned artists and bands that can’t rely on the network of a label. During the panel, we will discuss the present and future role of PR in the digital music industry, what artists can and should expect and what PRs can or can’t do.
Saturday, Nov 16, 2019, Sonic Visions
Artists & Managers as Entrepreneurs
On top of writing and performing great songs, many tasks like promotion, finding business partners and negotiating deals are part of an artist’s everyday life. As his career evolves and time gets more and more limited, the artist needs to find a sparring partner he trusts and wants to work with. That’s where the right manager comes into the picture. But what’s the role and profile of the manager in 2019, what are her or his tasks and what should artists expect from the collaboration. How important is the entrepreneurial approach and the “out of the box” thinking for today’s artist managers?
Saturday, Nov 16, 2019, Sonic Visions
Many other INES conference panel videos are available for streaming on YouTube.
Check out how coronavirus affects the live music industry HERE.
The story continues! Post corona crisis booking on gigmit:
for artists | for promoters
